With so much going on in life from a pandemic to a mundane routine of life to a massive amount of workload, you must find Ramadan, with its new series and shows, a good opportunity to detox your mind. But what if you’re already bored with the traditional storylines which are either full of tension and issues or cringe comedy?
This year Ramadan came with surprises and a new trend of series to add a new flavor of entertainment. Although they’re inspired by 1980’s and 1990’s iconic series, such as the one and only Layali El Helmiya, Qata’ef and Musalsal aren’t your typical soap operas.
Qata’ef is a collaboration between Vogue Arabia and MAC Cosmetics to spice up this Ramadan season. This show follows Lady Loja who is suspicious that her secret is out, so she invites her four friends to find out who the culprit is. The cast includes Lojain Omran, Enjy Kiwan, Haifa Beseisso, Mariam Zbaeda Maalouf, and Deema Al Asadi. It was written and directed by Zaid Abu Hamdan.
To celebrate its exclusive pieces, Gucci partnered with Millie World Production to bring Musalsal to life, a world filled with fashion and drama. The series follows Aziz Abdulaziz who hides a big secret that is on the verge of being revealed by his biggest competitor, Haniya Abu Tareya. This is not all, the romance element has to be present of course and it’s in the form of a love triangle.
Musalsal was shot in Burj Al Arab in Dubai. The cast includes Saba Mubarak, Tara Emad, Tamer Habib, Aseel Omran, Leena Al Ghouti, Mohamed and Humaid Hadban, and Karrouhat. It’s written by Tamer Habib and directed by an award-winning Emirati director Abdulla Al Kaabi.
To watch Musalsal, tune in every Wednesday on Millie’s Instagram account:
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This is not Gucci’s first time to create a series and turn it into its own fashion show. In 2020, the brand collaborated with award-winning director Gus Van Sant to create Ouverture Of Something That Never Ended.
They had to come up with an innovative method to present their new collection, thus, a seven-part film was their solution to make up for the difficulty of holding big live fashion shows during COVID-19. Each episode has a special guest, from Billie Eilish to Harry Styles to Florence Welch.
Studying mass communication by day, having tea with Murakami by night. Nour goes back and forth between Cairo and Dubai which makes her curious about the diverse cultures in the world!