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AdMazad, the data-driven solution provider for out-of-home (OOH) advertising, realized a 100% increase in empty large billboards across Greater Cairo in the first week of April 2020, reflective of the spending sentiment of multinationals and large national companies during the COVID-19-induced #StayAtHome regulations. The company specializes in analyzing real-life data and outdoor media consumption to help advertisers make better decisions on OOH ad placements. In its most recent study, Egypt-based AdMazad analyzed over 1,900 large...

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The World Health Organization just announced that there are around 70 anti-COVID-19 vaccines being developed worldwide by various countries but there are only three candidates that have moved so far to human trails. There has been a lot of news circulating recently, but finally, an official statement to cling on! The furthest drug along in the clinical process is an experimental vaccine, developed by Hong Kong-listed CanSino Biologics Inc, and the Beijing Institue of Biotechnology,...

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Across the world, governments and health authorities are working together to find solutions to the COVID-19 pandemic, to protect people and get society back up and running. Software developers are contributing by crafting technical tools to help combat the virus and save lives. In this spirit of collaboration, Google and Apple are announcing a joint effort to enable the use of Bluetooth technology to help governments and health agencies reduce the spread of the virus,...

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In a piece of news that many would consider being GREAT! The Egyptian government just officially announced that they have reduced the gas prices to help aid the people amid this Coronavirus pandemic that has caught everyone by storm. The new prices are as follows: Fuel 95 new price is: LE 8.50/liter Fuel 92 new price is: LE 7.50/liter Fuel 80 new price is: LE 6.25/liter These prices are set to stay until further notice,...

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One question that has probably crossed your mind “why in hell are the Egyptian talk shows still operating?” and honestly it crossed our minds too! Not because we’re a picky bunch, it’s simply because the question makes a whole lot of sense! Imagine this; a crew member wakes up in the morning, takes public transportation to go to work (since duh, they cannot “work from home”) and if you live in Egypt you’d know how...

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In a piece of breaking news; The Libyan armed forces just announced that they have shot down two Turkish planes in the area west of Tripoli that has invaded their airspace without official consent. There have been videos that are going viral online regarding one of the planes as it falls, and here it is: فيديو | عاجل | المشاهد الأولية من إسقاط القوات المسلحة لطائرة تركية مسيرة من طراز ” بيرقدار ” كانت مذخرة...

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Since the Coronavirus quarantine, a lot of concerts, events, and others have moved their events online and we’re certainly loving it. For example, realme just hosted their launching event of the realme c3 and 6i online on all the popular social media platforms and we absolutely loved it! But if you’re not into tech, and you’re more in touch with your artistic side; you’d be happy to know that Cairo Opera House will broadcast Swan...

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By Micah Dorfner, Regional Director, Public Affairs at Mayo Clinic Many people wait around for happiness to find them when in reality it’s sometimes only a positive thought away. Being happy can be a choice you make. There are many small techniques you can try to create a happier and more enjoyable life. What science says about happiness “Research has shown you have control over your happiness,” explains Stacy Blackburn, D.O., Mayo Clinic Health System family physician. “It...

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Some would say that this piece of news is a few days too late, but Saudi Arabia just announced that they will be closing down all the malls, restaurants, or any place that would host a large number of people. The news came after the cases in Saudi Arabia have reached the phenomenal number of 103 with no deaths reported and the total recovery of 2 cases. The only places that will continue to operate...

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For all the Saudis that are living in Egypt and wish to go back to their own home country, rejoice, for that Saudi Arabia allowed the resuming of flights from Egypt to Saudi Arabia temporarily for their nationals to be able to go home! The halting of flights decision was made by the Saudi Authorities to be able to maintain the spread of the Coronavirus that has taken the world by storm. At press time,...

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