InvestingIs Billboard Advertising a Thing of the Past in Cairo Amid Coronavirus Outbreak? Well, AdMazad Has Got All the Answers!
AdMazad, the data-driven solution provider for out-of-home (OOH) advertising, realized a 100% increase in empty large billboards across Greater Cairo in the first week of April 2020, reflective of the spending sentiment of multinationals and large national companies during the COVID-19-induced #StayAtHome regulations. The company specializes in analyzing real-life data and outdoor media consumption to help advertisers make better decisions on OOH ad placements. In its most recent study, Egypt-based AdMazad analyzed over 1,900 large...
