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Kwai, the global leading short video platform, recently launched the “Funniest family on Kwai” campaign whereby creators shared comedic and creative short videos on Kwai. Content creators were asked to share their videos across one of three categories: Funny Parent, Funny Couple, and Funny Kid using the main hashtag, #FunniestFamily. The campaign attracted millions of users, achieving a whopping 640 million video views in total. Winners were selected based on the highest number of engagements,...

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The Lion King was the must-see movie over the weekend, and at Spotify we’ve taken a look at how listeners are enjoying the film’s soundtrack – new and old. In the past week, we’ve seen almost a 50% increase in the listening of both the 2019 soundtrack, which came out July 11th, and the film’s original 1994 hit soundtrack. Here’s what music, in particular, is resonating with our listeners, and where: The tracks streaming the most from The Lion...

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